UNWTO Activities At ITB 2013

Madrid (Spain) – March 3, 2013 – UNWTO events at ITB Travel Trade Show 2013 include the 3rd Silk Road Ministers’ meeting, a session on consumer protection, and a meeting of the World Tourism Network on Child Protection, as well as the first UNWTO meeting exclusively dedicated to “Tourism and Intangible Cultural Heritage,” among others from March 6-10, 2013 in Berlin, Germany.

3RD SILK ROAD MINISTERS’ MEETING
March 6, 1100-1300 hours, Hall 7.3 Berlin Room

How destinations can join forces to raise the profile of the Silk Road while safeguarding its exceptional heritage sites to be enjoyed by generations to come will be the focus of the third meeting of the Tourism Ministers of the Silk Road.

PRESENTATION OF THE UNWTO PROJECT ON SUSTAINABLE TOURISM THROUGH ENERGY EFFICIENCY IN PANGANDARAN (INDONESIA)
March 6, 1315-1400 hours, Hall 7.1a, Auditorium New York 1

Climate change response in the tourism sector needs local action and new thinking. The project “Sustainable Tourism through Energy Efficiency with Adaptation and Mitigation Measures in Pangandaran” (STREAM), implemented by UNWTO and the Ministry of Tourism and Creative Economy of Indonesia (MTCE), serves as a case study on how to confront climate change at the local level and create a pilot model to be transferred to other destinations.

For more information, go to: lee@unwto.de .

2ND TOUR OPERATORS’ FORUM ON THE SILK ROAD
March 7, 1100-1300 hours, Palais West

To share knowledge, experience, and perspectives on key topics relating to tourism development on the Silk Road is the objective of the second edition of this forum – a collaborative approach to create a better business environment for growth across the Silk Road.

For more information, go to: silkroad@unwto.org .

TOURISM AND INTANGIBLE CULTURAL HERITAGE: A WIMMING PARTNERSHIP
March 8, 1000-1200 hours, ICC, Hall 7

This first UNWTO event focused exclusively on this subject will address how to integrate the living heritage into tourism development while fostering the responsible use of intangible assets to foster sustainable socio-economic development. The event will feature the launch of the UNWTO report on “Tourism and Intangible Cultural Heritage,” followed by a panel presenting case studies and good practices by different tourism stakeholders.

For more information, go to: http://ethics.unwto.org/en/event/tourism-and-intangible-cultural-heritage-winning-partnership or contact ethics@unwto.org .

28TH MEETING OF THE WORLD TOURISM NETWORK ON CHILD PROTECTION
March 8, 1400-1730 hours, ICC, Hall 7

“Information and Communication Technologies: Protection of Children in Tourism” will be at the center of the meeting of the World Tourism Network on Child Protection. The event will feature the participation of a range of actors representing governments, international organizations, the private sector, NGOs, and media.

For more information, go to: http://ethics.unwto.org/en/event/28th-meeting-world-tourism-network-child-protection or contact ethics@UNWTO.org .

Visit the UNWTO stand at ITB: 20/127

Media Contact: Principal Media Officer, Marcelo Risi, Tel: (+34) 91 567 81 60, Email: mrisi@UNWTO.org , Web: www.UNWTO.org ; UNWTO Communications Program, Tel: +34 91-567-8100, Fax: +34 91-567-8218, Email: comm@UNWTO.org