New Website for La Posada de Santa Fe Resort & Spa
Boca Raton, Florida (USA) – 6 June 2012 – Cendyn, a full-service agency specializing in turnkey solutions for the travel and hospitality industry, is proud to announce the launch of a new website for La Posada de Santa Fe, an AAA Four Diamond resort in the heart of Santa Fe.
The agency’s talented and experienced team of web designers, content writers and search marketing experts designed more than just a website; they implemented a comprehensive digital marketing plan for the newly independent property.
Cendyn’s new design effectively accomplished La Posada de Santa Fe’s goal of portraying their unique Santa Fe experience, which is heavily influenced by fine art.
Cendyn’s initiatives included:
An eCommerce solution with SSL and encrypted information that focuses on profit
Website visibility within the (SERPs) search engine ranked pages through rich and concise content, optimized title tags and a robust pay per click advertising campaign
Display behavioral/retargeting advertising to increase time spent on the site and repeat visitors
“Our focus is not just to build an attractive looking site,” said Charles Deyo, Co-Founder and President of Cendyn, “but to create a comprehensive online marketing solution using the latest industry trends and best practices that will target the right audience at the right time to drive bottom line revenue for La Posada de Santa Fe.”
“La Posada de Santa Fe greatly values Cendyn’s partnership and vast experience in hotel online marketing,” said Kristin Lepisto, Director of Sales and Marketing at La Posada de Santa Fe. “The new design not only brings the La Posada de Santa Fe website up with the times but also presents our property as the elegant blend of hospitality and art it is: the art of hospitality.”
About La Posada de Santa Fe
La Posada de Santa Fe Resort & Spa combines artistic beauty and legendary history creating a true artistic oasis in the heart of Santa Fe, New Mexico. The AAA Four Diamond-rated address features enchanting adobe-style architecture, vibrant artwork and a lavish spa. Located near Santa Fe Plaza, the property offers easy proximity to the city’s best shops and art galleries. La Posada de Santa Fe is nestled on six historic landscaped acres and features 157 Casita-style guest rooms including 30 suites, with traditional viga and latilla ceilings, local artwork, stylish furnishings, contemporary technologies, and, in many, kiva fireplaces and shady patios. There are several dining options onsite such as: Fuego, an AAA Four-Diamond-rated fine-dining destination; The Patio Restaurant serving Southwestern fare; and cozy bar, Staab House. The Spa and Salon at La Posada de Santa Fe offers eight treatment rooms, a Eucalyptus steam room, heated outdoor saline pool and whirlpool, and a rooftop terrace with stunning views of gardens and mountains. Conference and event space from immaculate ballrooms to intimate venues are available. www.laposadadesantafe.com
About Cendyn
Established in 1996, Cendyn is a full service agency specializing in turnkey solutions that drive bottom line results for the travel and hospitality industries. Founded by hoteliers and marketing professionals, Cendyn’s proven strategies and innovative Marketing, Sales, Reservations and CRM solutions raise online visibility, revenue and ROI for more than 12,000 hotels and travel destinations worldwide. Clients include: Starwood Hotels & Resorts, Ritz-Carlton Hotel Company, Hyatt Hotels and Resorts, Hilton Worldwide, Marriott, and other chains and independent properties and hotel companies such as Trump Hotel Collection, The Breakers, The Broadmoor and Denihan Hospitality. For more information, please call 866-625-4518 or visit www.cendyn.com.
Media Contact:
Robin Deyo
Executive Vice President
Phone: 866-625-4518
Email: info@cendyn.com