Movenpick Al Nawras Jeddah Environmental Excellence

news_05 Apr. 21, 2013Los Angeles, California (USA) – April 21, 2013 – Green Globe announces re-certification of the Movenpick Resort Al Nawras in Jeddah, Saudi Arabia. Over the past few years this striking private island resort has demonstrated leadership and innovation in the fields of operational efficiency and corporate responsibility on multiple levels. The success of Movenpick Hotels&Resorts’ sustainability efforts lies in its integration into their business strategy.

“Achieving Green Globe Certification is a great milestone for this property,” said Paul Papanicolaou, General Manager at the Movenpick Resort Al Nawras Jeddah. “This prestigious award marks our success in educating our employees and partners and our commitment to ensure ongoing responsible practices towards sustaining the environment. I would like to thank the entire team for their dedication, and we will continue to strive for environmental excellence, creating a better future for the generations to come.”

Sustainability is a huge topic in Saudi Arabia, and the Movenpick Resort Al Nawras is fully in line with the nation’s green trend. In 2012 the kingdom of Saudi Arabia developed a comprehensive framework for measuring and monitoring environmental challenges. As a result the country has adopted a complete list of standards and guidance, regulating an array of environmental challenges ranging from air pollution to waste water management to transportation of chemicals. All regulations include components to promote sustainability. Saudi Arabia is one of the leading countries in the MENA region, and at last year’s Global Economic Symposium in Brazil plans were announced, to transition the nation to 100% renewable energy in the coming decades.

A long-term sustainability management system is in effect at Movenpick Resort Al Nawras Jeddah, energy and water consumption is optimized and strictly monitored. Bacteriological and chemical testing for water and ice cubes is done on a monthly basis. Waste volume, weight and reduction goals are specified, a comprehensive reuse and recycle policy is in place. The Movenpick Resort Al Nawras Jeddah implemented a pro-active purchasing policy that favors environmentally-friendly and fair trade products, an external stakeholder communications strategy was designed to drive awareness among local partners.

The audit for the Movenpick Resort Al Nawras Jeddah was conducted by Farnek Avireal, lead sustainability consultancy in the MENA region, and a Preferred Green Globe Partner. For additional information, please contact Sandrine Le Biavant, e-mail:


Movenpick Hotels&Resorts, an international upscale hotel management company with over 16,000 staff members, is represented in over 24 countries with 78 hotels, resorts, and Nile cruisers currently in operation. More than 30 properties are planned or under construction, including Soma Bay (Egypt), Chiang Mai and KohSamui (Thailand), Palawan (Philippines), Dubai (UAE), Sanya (Hainan Island, China), Djerba and Tozeur (Tunisia).

Focusing on expansion in its core markets of Europe, Africa, the Middle East and Asia, Movenpick Hotels&Resorts specializes in business and conference hotels, as well as holiday resorts, all reflecting a sense of place and respect for their local communities. Of Swiss heritage and headquartered in Zurich, Movenpick Hotels&Resorts is passionate about delivering premium service and culinary enjoyment – all with a personal touch. Committed to sustainable environments, Movenpick Hotels&Resorts has become the most Green Globe certified hotel company in the world.

The hotel company is owned by the Movenpick Holding (66.7%) and the Kingdom Group (33.3%). For more information, please visit

Contact: Imad Abuhijleh, Director of Sales&Marketing, Movenpick Resort Al Nawras Jeddah, Western Province, 21424 Jeddah, Saudi Arabia, Phone +966 2 655 5550, Fax +966 2 607 6833, Email ,


Green Globe Certification is the worldwide sustainability system based on internationally-accepted criteria for sustainable operation and management of travel and tourism businesses. Operating under a worldwide license, Green Globe Certification is based in California, USA, and is represented in over 83 countries. Green Globe Certification is a member of the Global Sustainable Tourism Council, supported by the United Nations Foundation. For information, visit

Media Contact: Green Globe Certification, Phone: +1-310-337-3000, Fax: +1-310-626-9982, Email: , Web: