PATA is developing CSR Module

travel_index_542Bangkok (Thailand) – December 15, 2013 – PATA is developing sustainability and corporate social responsibility (CSR) module on PATAmPOWER, PATA’s Data as a Service about the Asia Pacific visitor economy, with the funding support of GIZ, on behalf of the German Federal Ministry for Economic Cooperation and Development (BMZ).

The module can be accessed at mPOWER.PATA.org/Sustain and your sustainability and CSR good practices can already be submitted.

Please note that the following definitions have been adopted for this project:

Sustainable Tourism: tourism that takes full account of its current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities (source: UNWTO).

Corporate Social Responsibility (CSR): the strategic approach of integrating social and environmental concerns into business operations and interactions with stakeholders. The objective is to contribute positively to societies, communities and/or environments in which they operate (source: GIZ).

Good practice: the specific measure or method used in order to achieve the objective of positive contribution. A good practice has proven to work well by generating results and can consequently be used as a model or standard. Identifying good practices is an ongoing process and is based on the idea of reusing and sharing knowledge (source: GIZ). One example of a good practice: using garden and kitchen waste to create your own compost.

Contacts:
Pacific Asia Travel Association
PATA, 28th Floor, Siam Tower
989 Rama Rama I Road, Pathumwan
Bangkok, Bangkok 10330
Thailand
Email: ssr@pata.org

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